Albert Einstein remarked, “The only source of knowledge is experience.” He didn’t market brands, but it sure sounds like he understood experiential marketing. Simply, consumers know and value the brands they actually experience (as opposed to the brands they merely see). For nearly 30 years, Marketing Werks has been unrivaled in redefining the consumer/brand experience based on this savvy insight.
Impressions no longer impress. Actions do. And when you begin with true insight into consumers and their choices, you can create a brand experience that’s both memorable and motivating. You can affect behaviors—and bottom lines. Or at least MWerks can.
Our parent company, CROSSMARK, is a leading global sales and marketing firm—empowering us with unmatched access to consumer data and retail connectivity. Our campaigns generate consumer buzz as well as consumer knowledge. Programs begin with strategic insight, and deliver new insights in turn.
Marketing Werks was founded in 1987. We offer a full range of integrated marketing solutions, including experiential campaigns, sponsorship activation, pop-up retail, mobile tours, multicultural, digital, social, public relations, and multi-channel analytics. Our client roster spans the telecommunications, healthcare, consumer packaged goods, military services, consumer electronics, sports, and entertainment industries.
Insight into Experience™
Marketing: Experiential, Mobile, Buzz, Interactive, Multicultural, Retail/Direct Selling, Social Media