Freeman is the premier provider of integrated solutions for live events, including expositions, conventions, corporate events and exhibits.

Freeman offers custom exhibit fabrication for any three-dimensional structure imaginable. We combine CNC automation, custom woodworking, metal work, fabric structure, glass and neon, fiberglass, sculpture, furniture, and crates to create structures that will transform your event. These highly finished structural systems that can withstand repeated shipping.

Rental exhibit programming offers customizable exhibit solutions that are tailor-made to achieve your business objectives and benefit your bottom line. The all-inclusive approach eliminates storage, labor and transportation charges. The rental exhibits program is the perfect solution to meet your economic, and marketing needs that will strengthen your brand experience.


Services and Solutions

Custom Exhibit Design
Custom Exhibit Fabrication
Graphic Design and Production
Exhibit Program Management
Exhibit Rental Program


Sanofi Generics

Bringing Physicians Back to the Classroom

The European Respiratory Society conference is designed to demonstrate new products and educate healthcare professionals. Sanofi Generics, a global pharmaceutical company, wanted ERS attendees to walk away with a stronger awareness of inhaler use errors. In an industry of increasingly tighter restrictions and constant change, HAVAS LIFE MEDICOMM and FreemanXP were tasked to create an experience that would cement Sanofi Generics’ position as experts within the respiratory scientific community and to highlight unmet patient needs.We partnered with Sanofi Generics to create a “Back to Basics” educational theme as a simple way to deliver a complex message. READ MORE


Building Personality

Hitachi is a leading provider of radiology diagnostic equipment and typically a major presence at the event. Hitachi wanted to unite several of its healthcare groups, including Hitachi Medical Services and others, into a new Hitachi Healthcare brand—which would emerge publicly for the first time at RSNA. Hitachi needed to launch this new business segment with a splash and turned to FreemanXP to ensure all elements of the brand would be dynamic and cohesive at the event. READ MORE


A Global Debut   

A landmark change in legislation allowed PEMEX, the fifth largest petroleum company in the world, to compete with foreign companies for the first time in its 76-year history. This presented a critical opportunity to broaden its reach and build a stronger future for Mexico. PEMEX partnered with FreemanXP to develop a global launch strategy with three core objectives. READ MORE


A Global Partnership 

FreemanXP worked with Visa to establish a level of creativity, control, and responsiveness in its experiential marketing portfolio. To support its global branding efforts, Visa participates in 125 to 150 events per year around the world with exhibits. These range from pop-up booths to double-deck structures over 200 square meters in size. Attendance runs from 200 at local events to over 200,000 at international trade shows. READ MORE


Large-Scale Wow

The Mid-America Trucking Show is one of the largest heavy-duty trucking events in the world, and Navistar selected FreemanXP to create a MATS experience unlike any other. To support its growth strategy, Navistar wanted to demonstrate its global capabilities and acquaint loyal customers of an individual brand with the company’s broader portfolio of products and vast capabilities. The show was to be a platform for creative and emotionally engaging experiences unique to each brand, but connected to the overarching Navistar umbrella. READ MORE



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Denver   San Antonio
Des Moines   San Diego
Detroit   San Francisco
Houston   Seattle
Las Vegas   St. Paul
London   Toronto
Montreal   Washington, DC




Designers and Builders

1600 Viceroy Drive Suite 200
Dallas, TX 75235

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Seven Steps to Get Started With Measuring Your Trade Show Booth
Seven Steps to Get Started With Measuring Your Trade Show Booth

Checklist for Exhibitors: Measurement 101

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How Tech and Big Data Influence Experience Design
How Tech and Big Data Influence Experience Design

Big data is a valuable feedback tool for experience designers

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By the Numbers: Using Measurement to Improve Your Brand Experience Success
By the Numbers: Using Measurement to Improve Your Brand Experience Success

Gaining the data you need to improve your brand experience and prove your investment

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Marketo: Building Connections One Marketer at a Time
Marketo: Building Connections One Marketer at a Time

Davis Lee of Marketo shares his point of view on the importance of events and experiences

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A Snapshot of the Events Landscape in China
A Snapshot of the Events Landscape in China

Audiences expect the latest and greatest at events—in China and around the world

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Dwell: Best of Show for Porsche

Event Marketer: Fab 50

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