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You’ve made the decision to attend a trade show and you’ve allocated a lot of your marketing budget to the event. So, what steps can you take to make this a successful investment? There are many variables and complexities involved in exhibiting, so preparation is a crucial component of the overall process. 

To insure your investment is well spent and your goals are met, there are many plans and considerations to walk through. This white paper covers ten key steps you should take in order to have a well-managed, successful trade show.

DOWNLOAD NOW

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10 STEPS TO PREPARE FOR A SUCCESSFUL TRADE SHOW

You’ve made the decision to attend a trade show and you’ve allocated a lot of your marketing budget to the event. So, what steps can you take to make this a successful investment? There are many variables and complexities involved in exhibiting, so preparation is a crucial component of the overall process. 

To insure your investment is well spent and your goals are met, there are many plans and considerations to walk through. This white paper covers ten key steps you should take in order to have a well-managed, successful trade show.

DOWNLOAD NOW

Exhibit Concepts, Inc.

http://bit.ly/2jY4MPN

Designers and Builders

700 Crossroads Court
Vandalia, Ohio 45377
Jeff Korchinski

800-324-5063
JKorchinski@ExhibitConcepts.com

Request info

10 STEPS TO PREPARE FOR A SUCCESSFUL TRADE SHOW
10 STEPS TO PREPARE FOR A SUCCESSFUL TRADE SHOW

You’ve made the decision to attend a trade show and you’ve

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Trade Show Tips: How to Choose the Best Exhibit Space
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You’ve decided that investing in face-to-face marketing will achieve your brand

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Exhibitions Mean Business for Face-to-Face Marketing
Exhibitions Mean Business for Face-to-Face Marketing

Recently, over 100 individuals from our industry gathered to speak to our representatives on Capitol Hill during Exhibitions Day.  The annual fly-in is led by the International Association of Exhibits and Events (IAEE), and 2017 was the fourth installment, with attendance growing each year.  While there are no exhibits, it is the epitome of the time-limited face-to-face marketing influence that is central to our industry.

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Approach for Trade Shows: 5 Key Steps
Approach for Trade Shows: 5 Key Steps

When you are relatively new to a pre-existing events team or program, it can be overwhelming to get a handle on all the different number of trade shows, show acronyms, venues, assets, internal and external partners, products, brands and sales professionals. Taking a “program approach” and organizing your shows and assets into tiers can help you stay focused, concentrate on your objectives, control spending and will probably help your peace of mind.

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How to Budget for International Trade Shows
How to Budget for International Trade Shows

So, you want to take your domestic trade show to an international audience. Or perhaps you’re already participating in international trade shows but you want to expand your program to additional cities. Regardless of the stage of your particular program, there is great value in understanding how trade shows operate internationally because it can be very different than in the United States.

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On Twitter
  • Yes, you can have a successful trade show. Yes, there are ten steps. Yes, we outlined each of them for you, here:… https://t.co/0mM1Ln6Fkc
  • 2,400 exhibitors. 115,000+ attendees. 1.5 million square feet of space. Can you stand out from the crowd? You bet!… https://t.co/R7kcjD6dS7
  • After 40 years in the industry, we've learned a thing or two. Like these tips for saving $$ & improving efficiency:… https://t.co/t1p5rtI0rQ
  • The @NFIB hosted Congressman Mike Turner at our facility last week. Read more about his visit, here:… https://t.co/zM8rfpRPMv
  • NEW RESOURCE ALERT! 10 Steps to Prepare for a Successful Trade Show. It's a FREE download; get your copy here:… https://t.co/aL0jnwzGcg
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