Home Articles

Articles

Pop-Up Store Scouting

Pop-Up Store Scouting

There’s a real art and science to not only finding the right location, but then working with realtors and landlords to put a short-term deal together.

Read more

Event + Transactional = The New Retail

Event + Transactional = The New Retail

Event agencies are becoming the go-to partner for brand experiences. But how about experiential retail? In this Image 4 presentation, we review the retail-event crossover market, discuss current programs, and identify actions Agencies can take to develop new revenue opportunities with their brands. Working with your architect, design team and marketing team, Image 4 creates temporary selling spaces for trade shows, pop-up retail and events, and permanent selling spaces for retail, food service, corporate and public clients. Incorporated in 1987, Image 4 is managed and represented by an

Read more

The Expand DisplayBuilder 3D tool is now FREE!

The Expand DisplayBuilder 3D tool is now FREE!

The Expand DisplayBuilder allows you (or your customer) to layout event displays before making an investment.

Read more

Expand releases an Extra Large Monitor Holder

Expand releases an Extra Large Monitor Holder

Expand has introduce a new monitor holder called the Expand MonitorStand XL. This new monitor holder will support larger LCD, LED and Plasma screens up to 60" (92.6 lbs. max).

Read more

The Agency Guide to: EVENT DISPLAYS + EXHIBITS

The Agency Guide to: EVENT DISPLAYS + EXHIBITS

Event agency creative directors are changing how they use exhibits and displays. Gone are the days of using heavy displays, leveraging dozens of exhibits for the same program or ordering different configurations for different spaces.

Read more

The Event and Marketing Agency Guide to: Pop-Up Store Experiences

The Event and Marketing Agency Guide to: Pop-Up Store Experiences

Insights and ideas for creating best-in class pop-up store environments. A broad-brush view of the landscape of experiential, branded retailing.

Read more

Sparks Opens New Las Vegas Production Facility

Sparks Opens New Las Vegas Production Facility

September 20, 2012 (Philadelphia, PA):  Global event marketing agency Sparks is proud to announce the opening of a new state-of-the-art facility in Las Vegas, NV.  At 75,000 sq. ft. the new location is significantly larger in order to accommodate an expanded set of offerings, including client services and sales, account management, a creative studio, engineering,

Read more

Image 4 Names Elizabeth Hummel as Vice President of Operations

Image 4 Names Elizabeth Hummel as Vice President of Operations

Image 4 promotes Liz Hummel to Vice President Operations.

Read more

Image 4 Named as Environmental Brand Developer for RTN Credit Union

Image 4 Named as Environmental Brand Developer for RTN Credit Union

Immersive Branding moves from the event sphere to the transactional sphere. Image 4 delivers Visual Branding expertise to RTN Federal Credit Union.

Read more

Image 4 Strikes Silver in Event Design Awards

Image 4 Strikes Silver in Event Design Awards

Image 4 Strikes Silver in Event Design Awards

Read more

Featured Content
How to Budget for International Trade Shows
How to Budget for International Trade Shows

So, you want to take your domestic trade show to an international audience. Or perhaps you’re already participating in international trade shows but you want to expand your program to additional cities. Regardless of the stage of your particular program, there is great value in understanding how trade shows operate internationally because it can be very different than in the United States.

Read more

MIG’s Provocative and Dazzling Technologies at DSA Annual Meeting 2017
MIG’s Provocative and Dazzling Technologies at DSA Annual Meeting 2017

Multi Image Group (MIG) showcases event production expertise, creative content, and innovative technology at the Hyatt Regency in Orlando, Florida on June 4-6 for the Direct Selling Association Annual Meeting. MIG is on a mission — to inspire thought, design, technology, and architecture to make brand stories and engagements come alive.

Read more

MIG & AVRD Solutions Dazzle Audiences at ExhibitorLIVE2017
MIG & AVRD Solutions Dazzle Audiences at ExhibitorLIVE2017

ExhibitorLIVE 2017, EXHIBITOR MAGAZINE’S 29th Annual Professional Development Conference for trade show and corporate event marketers, took place at the Mandalay Bay Convention Center. The industry’s highest-rated training conference featured seven learning tracks, and 169 educational sessions focused on all aspects of trade show, exhibit, and event marketing and management.

Read more

MIG’s Imagination Lab: Next Stop Chicago
MIG’s Imagination Lab: Next Stop Chicago

Always at the forefront, event production company Multi Image Group (MIG) is set to share the latest innovations and developments reinventing how attendees experience events. Over 200 event professionals from companies expanding across multiple industries have been exclusively invited to attend the July 26-27 event, which is taking over one of Chicago’s premiere venues, Loft on Lake.

Read more

On Twitter
On Facebook