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Cramer Named a Top Event Agency by Event Marketer

Cramer Named a Top Event Agency by Event Marketer

Introducing the 2017 Event Marketer It List For the past 15 years,

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The One Thing You Need to Do for a Successful Expo East

The One Thing You Need to Do for a Successful Expo East

Expo East in Baltimore, MD is right around the corner and it’s a lot of work! We know because we have been staffing it for years. Most companies need an extra hand at their booth. So how do you find the right booth talent to represent your brand?

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Exhibitions Mean Business for Face-to-Face Marketing

Exhibitions Mean Business for Face-to-Face Marketing

Recently, over 100 individuals from our industry gathered to speak to our representatives on Capitol Hill during Exhibitions Day.  The annual fly-in is led by the International Association of Exhibits and Events (IAEE), and 2017 was the fourth installment, with attendance growing each year.  While there are no exhibits, it is the epitome of the time-limited face-to-face marketing influence that is central to our industry.

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Trade Show Tips: How to Choose the Best Exhibit Space

Trade Show Tips: How to Choose the Best Exhibit Space

You’ve decided that investing in face-to-face marketing will achieve your brand

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Finding the Perfect Fit: Staffing Comic-Con San Diego

Finding the Perfect Fit: Staffing Comic-Con San Diego

For this year’s Comic-Con International in San Diego, Hype was tasked with staffing thirteen Medieval Knights to promote the premier of a new network television series. See how Hype find the perfect fit when staffing costume characters for one of the biggest cosplay events of the year.

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Global Pharmaceutical Company - Virtual Meeting

Global Pharmaceutical Company - Virtual Meeting

A Global Pharmaceutical Company needed to ensure announcements made at their National Sales Meeting, which Broadstreet also produced, were cascaded to all US associates to control the message timing and have a maximum impact on employee energy.  Broadstreet supplied the expertise, equipment, and platform to webcast a virtual experience of the Sales Meeting that was designed especially for the thousands of “remote” attendees. 

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Ken's Simply Vinaigrette!

Ken's Simply Vinaigrette!

One month into our newest experiential sampling tour and the early

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San Diego Comic Con 2017 Experiential Marketing

San Diego Comic Con 2017 Experiential Marketing

Check out our favorite experiential marketing campaigns from SDCC 2017 featuring Stranger Things, Blade Runner 2019, The Tick, and Outlander!

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Approach for Trade Shows: 5 Key Steps

Approach for Trade Shows: 5 Key Steps

When you are relatively new to a pre-existing events team or program, it can be overwhelming to get a handle on all the different number of trade shows, show acronyms, venues, assets, internal and external partners, products, brands and sales professionals. Taking a “program approach” and organizing your shows and assets into tiers can help you stay focused, concentrate on your objectives, control spending and will probably help your peace of mind.

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How to Budget for International Trade Shows

How to Budget for International Trade Shows

So, you want to take your domestic trade show to an international audience. Or perhaps you’re already participating in international trade shows but you want to expand your program to additional cities. Regardless of the stage of your particular program, there is great value in understanding how trade shows operate internationally because it can be very different than in the United States.

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Featured Content
Cramer Named a Top Event Agency by Event Marketer
Cramer Named a Top Event Agency by Event Marketer

Introducing the 2017 Event Marketer It List For the past 15 years,

Read more

The One Thing You Need to Do for a Successful Expo East
The One Thing You Need to Do for a Successful Expo East

Expo East in Baltimore, MD is right around the corner and it’s a lot of work! We know because we have been staffing it for years. Most companies need an extra hand at their booth. So how do you find the right booth talent to represent your brand?

Read more

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