INTERESTED IN GETTING INTO COLLEGE? WE'LL MAKE IT EASY FOR YOU

With over 620 college bookstore locations, Barnes & Noble gets your brand on campus. No application necessary.

With the Barnes & Noble College Marketing Network your brand takes center stage, reaching over 4 million students -- a level of access that is unmatched by others. Our on-campus locale results in a seamless integration into student life at over 600 colleges and universities across the country through a unique set of traditional and non-traditional tools.

INTEGRATED PROGRAMS MAKE A LASTING IMPRESSION ON OUR CAMPUSES

Established know-how, reliability, and quality execution ensure that your message is delivered to this highly influential audience in a completely holistic way.

• Your brand goes where students go -- in stores, in cafes, around campus, and online -- throughout their college years.
  
• Select specific types of schools or those in particular geographic regions.
  
• Turnkey execution gets your brand message to students efficiently.

CHOOSE PROGRAMS THAT SUIT YOUR BRAND'S NEEDS

Thanks to direct partnerships with our universities, we'll offer you an unprecedented level of access and targeted programs that are in-tune with your brand message and with what students want.

• Sampling -- Peer-to-peer sampling gets your products directly into students' hands.
  
• Signage -- Be seen in our stores' high traffic locations with many high impact signage options.
  
• Postering -- Our poster campaigns can take your brand message out onto college campuses and into dorms, classroom buildings, and student centers.
  
• Print Advertising -- Our proprietary college lifestyle magazine, U4U, is written by students, for students, and has a circulation of one million, twice each year.
  
• Online Advertising & Emails -- Want to take your brand online? Reach students and alumni on the official college bookstore website. And we can deliver your message directly to students' inboxes.
  
• College Lifestyle Programs -- These distinct, proprietary programs synchronize your brand with students at key milestones in their college lives and at events that are important to them.
  
• Freshmen -- Build brand relationships with freshmen as they embark on their college years through orientation events, campus tours, and special giveaway packages.
  
• Grads -- Reach upperclassmen in-store, around campus, and online as they are about to begin their adult lives and new careers. Participate in cap and gown distribution and special grad sweepstakes and events.
  
• Athletic -- Target students, alumni, and other fans at our top 50 college football schools. Bring your mobile marketing tours and street teams, sample to the masses, and advertise in our Football Gameday Guide.
  
• Experiential -- Looking for an out-of-the-ordinary oncampus brand experience? From caf'e concerts to product demos to mobile marketing and tabling, we've got some great opportunities to leverage your experiential efforts.
• Research -- Our access to over 10,000 student employees allow us to build research programs to provide you with insights on college consumer behaviors and preferences.

YOUR BRAND WILL BE IN GOOD COMPANY

Our client list includes: Apple, Boost Mobile, Avon, Merck, Procter & Gamble, Cadbury Adams, Pepsi, Schick, Wrigley, Dell, Starbucks, GameFly, Hershey's, STA Travel, and Allstate.

We work directly with brands, as well as with the leading media and promotional agencies to design programs that achieve your college marketing goals.